The Visitor Economy, worth £4.9bn and supporting over 55,500 jobs (2019 figures), continues to develop as a major growth sector bringing both economic benefits and reputational advantage to the City Region. As the official Tourist Board or Destination Management Organisation (DMO) for Liverpool City Region; the LEP Visitor Economy team work in partnership with the private and public sectors to further develop the potential of the visitor economy and to maximise its significant contribution to the economy of the City Region. The LEP Visitor Economy Board develops Visitor Economy strategy, influencing national policy agenda, funding and business support, quality and awards, destination awareness and skills development.
